Overview: Led WillCall Acquisition to Ticketfly for $XXM

WillCall was the go-to mobile app in SF for concert lovers. Backed by SV Angel, Garret Camp and Sean Parker, it mastered one click purchasing for an antiquated industry. After joining the team, we pivoted into a true B2B2C platform, moving from a simple ticket sales app to a truly integrated point of sale solution for live entertainment. We scaled GTV to millions in 90 days of launch, launched pilots with best in breed venues, and sourced the company's acquisition to Ticketfly to accelerate growth.

Highlights:

  1. Led transition from B2C to B2B2C
  2. Sourced and led the negotiation of WillCall to Ticketfly
  3. Transitioned WillCall to Ticketfly, ensuring a 90% employee retention rate